segment-cdp

This skill provides expert patterns for working with Segment Customer Data Platform (CDP). It covers various aspects of Segment, including client-side tracking with Analytics.js, server-side tracking using Node.js, tracking plan design using the Object + Action naming convention, identity resolution, destinations configuration, and data governance best practices.

The skill also highlights common anti-patterns to avoid when working with Segment, such as dynamic event names, tracking properties as events, and missing identify calls before track calls. It also points out sharp edges and potential issues that may arise during implementation, along with references to documentation for resolution.

This skill is designed to help users effectively leverage Segment CDP for comprehensive customer data management and analysis.

What It Does

Provides expert guidance and best practices for implementing and managing Segment Customer Data Platform (CDP), including tracking plan design, client-side and server-side event tracking, and data governance.

When To Use

When implementing or managing a Segment CDP instance, designing tracking plans, setting up event tracking, configuring destinations, or ensuring data governance best practices.

Installation

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