market-sizing-analysis

This skill provides comprehensive market sizing methodologies for calculating Total Addressable Market (TAM), Serviceable Available Market (SAM), and Serviceable Obtainable Market (SOM) for startup opportunities. It guides users through top-down, bottom-up, and value theory approaches, offering step-by-step processes, formulas, and validation techniques.

The skill includes industry-specific considerations for SaaS, marketplace, consumer, and B2B services markets. It also provides guidance on presenting market sizing analysis to investors and for strategic planning, along with common mistakes to avoid and additional resources for further learning.

What It Does

Calculates Total Addressable Market (TAM), Serviceable Available Market (SAM), and Serviceable Obtainable Market (SOM) using top-down, bottom-up, and value theory methodologies.

When To Use

When the user asks to calculate TAM, determine SAM, estimate SOM, size the market, calculate market opportunity, or requests market sizing analysis for a startup or business opportunity.

Installation

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